At 777ds, your personal data is treated with the same seriousness as your account security. This Privacy Policy explains precisely what we collect, why we collect it, how we use it, and what rights you hold as a 777ds player.
Six core principles that define our approach to handling your personal data on the 777ds platform.
777ds collects only the personal data that is strictly necessary for operating your account, processing transactions, and meeting our regulatory obligations. We do not collect data speculatively or for purposes beyond what is stated in this policy.
All personal data held by 777ds is stored on encrypted servers with access restricted to authorised personnel only. We apply industry-standard security measures including TLS encryption in transit and AES-256 encryption at rest for sensitive fields.
777ds does not sell, rent, or trade your personal data to third-party marketers or data brokers under any circumstances. Your information is used exclusively for the purposes described in this Privacy Policy.
You have the right to access, correct, export, and request deletion of your personal data held by 777ds. Requests are processed within 30 days. Full details of your data rights are outlined in Section 9 of this policy.
777ds will only send promotional communications to players who have explicitly opted in. You may withdraw consent for marketing at any time from your account settings or by contacting support — without affecting your ability to use the platform.
777ds does not retain personal data indefinitely. Retention periods are defined per data category and comply with our licensing obligations. Data is securely deleted or anonymised once the retention period expires and no legal hold applies.
You hold specific, enforceable rights over the personal data 777ds holds about you. These rights can be exercised at any time by contacting our support team.
Request a full copy of all personal data 777ds holds about your account.
Ask us to correct any inaccurate or incomplete personal data without delay.
Request deletion of your data where there is no overriding legal basis to retain it.
Ask 777ds to restrict processing of your data while a dispute or request is pending.
Receive your data in a structured, machine-readable format for transfer elsewhere.
Object to processing based on legitimate interests, including direct marketing.
This Privacy Policy ("Policy") is issued by 777ds ("we", "us", "our") and applies to all individuals who visit, register on, or otherwise interact with the 777ds platform at 777ds.net, including its mobile-optimised interface and any associated features or services (collectively, the "Platform").
At 777ds, we take our obligations regarding personal data with the utmost seriousness. This Policy is designed to give you a clear, honest, and comprehensive account of how we handle your personal information — from the moment you first visit the Platform through to account closure and beyond. We believe Pakistani players deserve to know exactly what data 777ds holds about them and why.
This Policy should be read alongside the Terms & Conditions and the Responsible Gaming Policy, both of which are incorporated by reference. By creating a 777ds account or by continuing to use the Platform, you acknowledge that you have read and understood this Policy.
777ds is the data controller in respect of all personal data collected through the Platform. As data controller, 777ds determines the purposes for which personal data is processed and the means by which that processing is carried out.
Where 777ds engages third-party service providers to process personal data on its behalf — for example, payment processors, identity verification providers, or customer support platforms — those parties act as data processors under contractual obligations that require them to process data only on 777ds instructions and to maintain appropriate security standards.
All enquiries relating to personal data, data subject rights requests, and privacy concerns should be directed to the 777ds support team using the contact details provided in Section 14 of this Policy.
777ds collects and processes the following categories of personal data about players and platform visitors:
| Category | Examples | Mandatory? |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC / passport number, nationality | Yes — KYC |
| Contact Data | Email address, mobile number, city (e.g. Karachi, Lahore, Islamabad) | Yes — Registration |
| Financial Data | JazzCash / EasyPaisa / HBL / UBL / Meezan Bank account references, transaction history, deposit and withdrawal records | Yes — Transactions |
| Account Data | Username, hashed password, account balance, bonus status, betting history, session logs | Yes — Account |
| Technical Data | IP address, device type, browser, operating system, screen resolution, time zone | Automatic |
| Usage Data | Pages visited, games played, bet amounts, session duration, click paths | Automatic |
| Communications Data | Live chat transcripts, support emails, complaint records | When applicable |
| Marketing Preferences | Opt-in / opt-out status for promotional emails and SMS | Optional |
| KYC Documents | Scanned CNIC, passport, proof of address, payment method verification | Yes — Verification |
We do not knowingly collect special category data (such as racial or ethnic origin, political opinions, health data, or biometric data) unless this is strictly required by a regulatory authority for identity verification purposes, in which case it will be handled with additional safeguards.
777ds collects personal data through the following means:
The table below sets out each purpose for which 777ds processes personal data and the corresponding legal basis:
| Purpose | Legal Basis |
|---|---|
| Creating and managing your 777ds account | Performance of a contract |
| Processing deposits and withdrawals via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank | Performance of a contract |
| Verifying your age (21+) and identity (KYC) | Legal obligation / legitimate interest |
| Preventing fraud, money laundering, and match-fixing | Legal obligation / legitimate interest |
| Providing customer support via live chat and email | Performance of a contract |
| Sending transactional notifications (deposit confirmations, withdrawal updates) | Performance of a contract |
| Sending promotional communications (bonuses, PSL offers, slot promotions) | Consent (opt-in only) |
| Responsible gaming monitoring and self-exclusion enforcement | Legal obligation / legitimate interest |
| Platform analytics and performance optimisation | Legitimate interest |
| Compliance with regulatory reporting requirements | Legal obligation |
Where processing is based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing that occurred before withdrawal. Withdrawal of consent for marketing will not affect your ability to use the 777ds Platform.
Where processing is based on legitimate interest, 777ds has assessed that such interests are not overridden by your fundamental rights and freedoms, taking into account the reasonable expectations of players who have registered on a licensed gambling platform.
777ds does not sell your personal data. We share data only in the limited circumstances described below, and only to the extent necessary for the stated purpose:
All third-party processors engaged by 777ds are bound by data processing agreements that require them to maintain appropriate security measures, process data only on 777ds instructions, and not use the data for their own independent purposes.
777ds uses cookies and similar tracking technologies to operate the Platform, remember your preferences, and analyse how the Platform is used. The following cookie categories are in use:
You may manage your cookie preferences through your browser settings at any time. Please note that disabling strictly necessary cookies will impair your ability to log in to or use the 777ds Platform. 777ds does not use third-party advertising cookies or tracking pixels for cross-site behavioural advertising.
777ds retains personal data only for as long as necessary to fulfil the purpose for which it was collected, subject to any longer retention period required by law or our licensing conditions. The following retention periods apply:
Upon expiry of the applicable retention period, personal data is either securely deleted or irreversibly anonymised so that it can no longer be associated with any individual player. 777ds reviews its retention schedules annually.
As a 777ds player, you hold the following rights in relation to your personal data. To exercise any of these rights, contact the 777ds support team with your account username and a description of your request:
777ds will acknowledge all data rights requests within 5 business days and provide a substantive response within 30 calendar days. In cases of complexity or volume, this period may be extended by a further 60 days, with prior written notification to the requesting player.
777ds implements a layered security framework to protect your personal data against unauthorised access, accidental loss, alteration, or disclosure. Our technical and organisational measures include:
Despite these measures, no online platform can guarantee absolute security. In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, 777ds will notify affected players without undue delay and will take all reasonable steps to contain and remediate the breach.
The 777ds platform is strictly restricted to individuals aged 21 years and older. 777ds does not knowingly collect or process personal data belonging to individuals under the age of 21.
As part of our KYC obligations, all players are required to verify their age before withdrawals are processed. Where 777ds has reasonable grounds to suspect that a player may be under the age of 21, the account will be suspended pending age verification documentation. If a player is confirmed to be under 21, the account will be permanently closed, any deposits refunded where traceable, and all associated data deleted promptly — except where retention is required by law.
If you are a parent or guardian and believe that a minor has registered on the 777ds platform, please contact our support team immediately. We will investigate and take appropriate action without delay.
In order to provide the 777ds platform, some personal data may be transferred to and processed in countries outside Pakistan. This may occur where 777ds engages service providers — such as cloud infrastructure providers, KYC verification platforms, or game content studios — that operate servers in other jurisdictions.
Where personal data is transferred internationally, 777ds ensures that appropriate safeguards are in place to protect your data to a standard equivalent to that described in this Policy. These safeguards include contractual data protection obligations imposed on receiving parties and, where relevant, transfers to jurisdictions that have been assessed as providing an adequate level of data protection.
You may request details of the specific safeguards applied to international transfers of your data by contacting the 777ds support team.
777ds reviews this Privacy Policy at least annually and whenever there is a material change in how we collect or process personal data. When material changes are made, we will notify registered players by email to the address on file at least 14 days before the changes take effect.
Non-material changes — such as clarification of existing language, correction of typographical errors, or reorganisation of content without substantive change — may be made without prior notice. The "Last Updated" date at the top of this document reflects the most recent revision date.
Continued use of the 777ds platform after the effective date of any update to this Policy constitutes your acceptance of the revised terms. We encourage you to review this Policy periodically, particularly if you are a regular 777ds player.
If you have any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data by 777ds, please contact our support team. We have dedicated personnel responsible for data protection queries and are committed to responding promptly and helpfully.
Support email: [email protected]
Live chat is available directly from the 777ds platform following login, 24 hours a day, 7 days a week, in both English and Urdu. Response times via live chat are typically under five minutes during peak hours (10:00 AM – 11:00 PM PKT).
For formal data subject rights requests, please include your full name, registered email address, account username, and a clear description of your request. This allows us to locate your data accurately and respond within the required timeframe.
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